In an effort to establish a strong presence in the oncology sphere, particularly as while looking to expand product into the adult space, United Therapeutics tasked us with developing a brochure that would help define their corporate identity. Drawing upon brand personality and strategy, we crafted a collection of mantras and statements to help push forward the mission of this small but mighty company. We then carefully arranged them into a beautifully-designed brochure to help effectively tell their story.