COVID-19 and Obesity
In the midst of the COVID-19 pandemic, Novo Nordisk tasked us with creating materials outlining the risks associated with obesity for both HCP and patient audiences. For our HCP audience, we developed a flashcard that provides an overview of emerging data as well as a list of resources for HCPs and their patients. In an effort to be mindful of the stress of the current situation, we took a sensitive approach to presenting the information. We also included a thank you message for the HCPs as a way of acknowledging their bravery and dedication during this health crisis. After just a few weeks of this piece's distribution, we received overwhelmingly positive feedback, as HCPs found the flashcard to be informative and easy to digest.